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BSBA Goals and Objectives

The business programs offered by the Donald L. Harrison College of Business are accredited by AACSB-International, the premier accrediting body for programs in business. Specifying specific learning goals is a requirement for accreditation, as is the measurement of student achievement against these goals.
 
The faculty of the Donald L. Harrison College of Business has identified five primary learning goals for Harrison Business students:

Proficiency in written and oral communications.

  1. Write business documents with clear focus, development, organization and mechanical correctness.
  2. Create and deliver a professional presentation on a relevant business problem or issue. The presentation will display adequate content, organization and delivery.
  3. Listen satisfactorily and recall work-related information.


Demonstrated effective use of technology. 

  1. Use technology-related terms, concepts and processes appropriately.
  2. Use the Internet, spreadsheet, database, word processing, statistical, and presentation software effectively.

Demonstrated awareness and understanding of other cultures in a global and diverse world.

  1. Provide evidence of adapting to other cultures by demonstrating shared feelings, perceptions, and experiences.

Demonstrated knowledge of the fundamentals of the business disciplines. (accounting, finance, business law, management information systems, marketing, management, and economics).

  1. Use business-related terms, concepts, theories, and principles appropriately.

Demonstrated critical thinking skills solving business problems and in addressing ethical dilemmas.

  1. Use critical thinking to reach decisions by:
    1. Identifying the problem/issue(s).
    2. Presenting plausible alternatives.
    3. Evaluating the alternatives.
    4. Resolving the problem/dilemma with justification based on ethical principles, discipline-specific understanding, and professional judgment.

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